OR NOT, INC. (hereinafter the “Company”) is the operator of “OR NOT,” a fashion EC platform service, ollects, uses and keeps personal information of users using the Services. The purpose of the Privacy Policy is to set out basic policies on the handling of personal information of users that the Company collects in connection with the Services. The Company respects the privacy of users and shall comply with the Act on the Protection of Personal Information and other laws, regulations and rules, and shall protect important personal information of customers by taking all possible measures, so that users may use the Services with security. The Company does not have a personal data controller or processor in EU countries, and does not deploy services for users in EU countries or monitor their behavior; accordingly, the application of the EU General Data Protection Regulation (GDPR) is precluded.

Company name: OR NOT, Inc.
Address: 1-12-32 ARK Mori Building 3F, Akasaka, Minato-ku, Tokyo

The Company will collect the following personal information in the following manner:

Based on the entrustment of a user, the Company will provide the necessary personal information of the user to achieve the purpose of a sales contract made by the user on the Site (defined in item 6 below) to a necessary third party (shops, delivery companies, payment service providers, etc.) to fulfill the sales contract. Outside the foregoing, the Company will not disclose or provide personal information to any third party unless the Company obtains the advance consent of the person concerned, or it is permitted under laws and regulations.

The Company will keep collected personal information during a necessary period to achieve the purpose of use. To prevent unauthorized access, loss, damage, alteration, leakage and other accidents involving personal information, the Company will securely manage personal information, and endeavor to secure, enhance and rectify the security.

For the Services, , cookies or web beacons (hereinafter collectively “Cookies”) are used to enhance the smooth provision of services. The Cookies are a technology that stores certain information in the Internet browser software (web browser) in the PC or other terminals of a user who accesses the website of OR NOT, which records the day, time and other information concerning the user’s visits to the Site, making it easier for the user to use the Site at future visits. Information collected by Cookies may not identify the user by itself. Information of a user collected by Cookies will be used only to the extent of analyzing the browsing habits of the user to provide him/her with better services, and providing services of the Company, and it will under no circumstances be used for any other purposes. A user who does not wish to have his/her information collected by the Company with the use of Cookies may invalidate them by changing his/her browser settings. However, please note that if a user refuses the Company’s information collection with the use of Cookies, he/she may be unable to use part of the functions of the Company’s services, or his/her use of the functions may be limited.

(1) Purpose of using information, and items collected, accumulated and used
To provide more relevant offers to a user, the Company may implement targeted advertising by itself or a third party such as an ad serving company. When this is the case, the Company will use the following information kept by the Company (hereinafter collectively “Action History Information”). Action History Information may not identify the user by itself.
① Demographic attributes of a user (sex, age, country of residence, address, etc.)
② Access history (the usage history of the Site and other information that may be used, when accumulated, for analyzing the needs, interests and concerns of a user, which may not identify the specific individual))
③ Purchase data (items, categories, amounts, and days/times of purchases by a user)
(2) Provision of Action History Information
The Company may provide Action History Information to a company distributing targeted ads (hereinafter an “Ad Serving Company”) so that more beneficial information will be delivered to the user by means of optimal ad serving meeting the needs and interests of the user and other marketing activities including recommendations.
(3) Period of use and retention
The Company will keep Action History Information collected from a user during a necessary period to achieve the purpose.
(4) Procedure for invalidation
A user who wishes to invalidate targeted advertising may invalidate the use of cookies from the opt-out page of each Ad Serving Company. The same process must be followed when the browser is changed, cookies are deleted, or the PC is changed.

Unless otherwise provided for in laws and regulations, the Company may revise the Privacy Policy from time to time. The revised Privacy Policy will become effective when it is published on the website of the Company.

(1) Request for disclosure
A user who provides personal information to the Company may request from the Company (i) notice of purpose of use, (ii) disclosure, (iii) correction, addition and deletion of contents or (iv) discontinuation of use, erasure and discontinuation of provision to third parties of the personal information (items (i) through (iv) are hereinafter collectively referred to as “Disclosure”). Personal information subject to a request for Disclosure is personal information of which the Company has the authority for Disclosure.

(2) Request procedure
You can make a request by completing an inquiry form or sending a written request by post.

■ In the case of a request by an inquiry form
Please make a request by entering the details of the disposition to request (notice of purpose of use; disclosure; correction, addition or deletion of contents; or discontinuation of use, erasure, or discontinuation of provision to third parties) in the inquiry form. The Company may confirm that it is a request by the user concerned with information that may identify the individual (his/her name, address, telephone number, birth date, e-mail address, password, etc.)

■ In the case of a written request by post
In this case, please enter the items in (a), enclose the documents in (b), and send it to the address in (c)

(a) Items entered
Your name, address, contact point, e-mail address, details of the disposition to request, and reason for the request
(b) Documents enclosed
■ In the case of a request by the person concerned
(A) One of the following documents
・Copy of driver’s license
・Copy of passport
・Copy of health insurance card
・Copy of pension handbook
・Copy of Basic Resident Registration Card with a photograph
・Copy of foreigner registration certificate
・Copy of disabled person notebook
(B) One each of the documents in (a) and (b)
a
・Family register or its extract (prepared within 6 months)
・Residence certificate (prepared within 6 months)
b
・Copy of a utility bill
・Copy of student’s card or handbook
■In the case of a request by proxy
Documents of the person concerned listed in (A) or (B) of the above (b)
Documents of the proxy listed in (A) or (B) of the above (b)
*For a legal proxy (parents, adult guardian, etc.), a letter of proxy will not be required when one document proving that the person is a legal proxy of the person concerned is submitted (family register or its extract, certificate of a family court, etc.)

(c) Address
1-12-32 ARK Mori Building 3F, Akasaka, Minato-ku, Tokyo
Attn: Person in charge of personal infomation protection of OR NOT, Inc.

*Notes
o When the above request is made, the Company will respond to it without delay. Please note that depending on the contents of a request, the Company may take time to respond to it.
o If the Company finds that we cannot accept a request, the Company will respond to it with the reason attached.
o Documents submitted for a request will be used within the limits necessary for responding to the request of the user. The Company is unable to return the submitted documents.
o Even in the case of a request for deletion or erasure of personal information, the Company will retain for a certain period the documents submitted for the request and a copy of our answer (however, identification documents will be destroyed immediately after confirmation)
o Please note in advance that as a result of a request for discontinuation of use, erasure or discontinuation of provision to third parties of personal information, you may be unable to use services of the Company involving personal information.

Please contact the following point of contact for complaints, consultation or inquiries about the Privacy Policy or personal information and inquiries about requests for Disclosure. [Point of contact for inquiries about personal information]
E-mail: hello@or-not.com

on：Apr 1st, 2022
Toru Kashimura, Representative Director